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  • Sat., Aug. 23, 2014 4:00 PM - 5:00 PM CDT Houston Texans at Academy Sports + Outdoors

    Houston Texans Stampede Tour pres. by Academy Sports + Outdoors

    Stop by Academy Sports + Outdoors (8453 Memorial Blvd., Port Arthur, TX 77640) from 4-5 PM to meet the Houston Texans!

    Stop by for autographs and pictures with:

    FORMER HOUSTON TEXANS LINEBACKER #56 JAY FOREMAN*

    FORMER HOUSTON TEXANS KICK RETURNER #84 JJ MOSES*
    HOUSTON TEXANS CHEERLEADERS
    AND TORO!

    Houston Texans Giveaways!

    Autographs not guaranteed for everyone and signings strictly limited to times listed per appearance. *Celebrities subject to change.

  • Sat., Aug. 23, 2014 8:00 PM - 9:00 PM CDT Houston Texans at Buffalo Wild Wings

    Houston Texans Stampede Tour pres. by Academy Sports + Outdoors

    Stop by Buffalo Wild Wings (3939 Dowlen Rd., Suite 11, Beaumont, TX 77706) from 8-9 PM to meet the Houston Texans during the first half of the Texans vs. Broncos game!

    Stop by for autographs and pictures with:

    FORMER HOUSTON TEXANS LINEBACKER #56 JAY FOREMAN*

    FORMER HOUSTON TEXANS KICK RETURNER #84 JJ MOSES*
    HOUSTON TEXANS CHEERLEADERS
    AND TORO!


    Houston Texans Giveaways!

    Autographs not guaranteed for everyone and signings strictly limited to times listed per appearance. *Celebrities subject to change.
  • Sat., Aug. 23, 2014 8:00 PM CDT Texans at Broncos The Texans travel to Denver to face off against the Broncos.
  • Sun., Aug. 24, 2014 3:00 PM - 5:00 PM CDT Back To Tailgating The Houston Texans are Back to Football so it’s time for you to get Back to Tailgating at the Academy Sports + Outdoors in Pearland on Sun., Aug. 24 from 3-5 PM. Join the Houston Texans Cheerleaders, Ambassadors, TORO & Deep Steel Thunder for this free event.  Also, get tailgating tips for the 2014 season from former H-E-B Tailgaters of the Year!
  • Tue., Aug. 26, 2014 12:00 PM - 2:00 PM CDT Houston Texans Team Luncheon presented by Amegy Bank of Texas The Houston Texans Team Luncheon presented by Amegy Bank of Texas is Tuesday, August 26 at 12 noon.  It’s your chance to have lunch with the entire Texans team, as well as hear from new head coach Bill O’Brien as we get Back to Football and prepare for the 2014 season. 
  • Thu., Aug. 28, 2014 7:00 PM CDT 49ers at Texans The Texans host the 49ers at NRG Stadium.
  • Sat., Aug. 30, 2014 8:00 PM - 11:00 PM CDT AdvoCare Texas Kickoff

    Celebrate the return of college football with a Big Ten and SEC showdown at NRG Stadium, as the LSU Tigers and Wisconsin Badgers square off in the AdvoCare Texas Kickoff on Saturday August 30 at 8pm. Secure yours today by calling 832-667-2390 or at advocare texas kickoff dot com.

  • Sun., Aug. 31, 2014 1:00 PM - 3:00 PM CDT Kickoff at Kemah Boardwalk Join the Houston Texans Cheerleaders, Ambassadors, TORO, and the Battle Ready Band at the Kickoff at Kemah Boardwalk on Sun., Aug. 31 from 1-3 PM. Bring the entire family for autograph signings, live music, & prize giveaways!
  • Sun., Sep. 14, 2014 8:15 AM - 10:30 AM CDT Houston Texans Running of the Bulls 5K Run/Walk presented by H-E-B Houston Texans Running of the Bulls 5K Run and Walk presented by H-E-B is Sunday, September 14 at NRG Park.  The 5K run/walk and TORO's Kids 1K presented by Aramark will both finish on the floor of NRG Stadium, where the post-race party is with the return of pizza and beer! Also, there is a new course for 2014. Secure your spot before Sept. 8 at 5 PM at HoustonTexans.com.
  • Wed., Nov. 12, 2014 10:00 AM - 5:00 PM CST Bulls & Birdies Golf Tournament supported by Bud Light

    Have you ever dreamed of playing a round of golf with the Houston Texans Cheerleaders cheering you on?  Now’s your chance!  Sign up today at HoustonTexans.com for the annual Bulls and Birdies Golf Tournament supported by Bud Light at Wildcat Golf Club on Wednesday, November 12.

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BWTB: Fun with numbers

Posted Jun 10, 2014

Taking a look at the numbers behind HoustonTexans.com.


One of the many themes we learned during our trip to Los Angeles for the NFL Digital Summit is that numbers tell the story. Understanding and properly evaluating website metrics can be a valuable tool in getting the most out of your platform.

Coming from baseball background, stats have always intrigued me. When my playing days came to an end, I went from studying batting averages and on-base percentages to calculating time on site and unique visitors. So for me, the idea of taking a 'deep dive' into analytics wasn't new. That said, I still learned that the amount of data available in the online world only continues to grow. Numbers beget more numbers, starting a chain reaction that can leave you searching through result fields for hours.

With that in mind, I wanted to share a few numbers that might surprise the average Texans fan. This data comes via the Adobe Marketing cloud, which is what we use to measure website traffic, from the 2014 year.

69.1%: That is the amount of HT.com website traffic that comes from the state of Texas. That total is more than the rest of the top 10 states combined. You know what they say, everything is bigger in Texas, including our web traffic. What state is number two? California.

#2: The second most popular country in terms of HT.com web traffic is...Canada. While this no doubt has to do with the huge following my wife and her family (they are from Canada) have created, this kind of surprised me. The country I expected, Mexico, was fourth. That said the numbers are small in comparison to our United States support. You could add countries two through 100 and not get near the US's total page views.

Watt/Clowney: The dynamic duo should be stellar on the field, but they are already proving to quite the tandem in the digital world. A draft story on J.J. reaching out to Jadeveon is now the most read story of the year on HoustonTexans.com. Also, a recent NFL Network video of Watt talking about his new teammate was the highest watched video in the past week.

Atlanta, GA: We've already talked about the strength of Texas in our metrics, so I thought it would be fun to mention the first non-Texas city to appear in our traffic rankings. That would be the 'ATL', which narrowly edged Moses Lake, Washington (really).

15%: The amount of our traffic that comes from social media websites (mainly Facebook and Twitter). We all know the power of social media, and in terms of websites it is becoming the most powerful tool you can have to get your content out. For comparison's sake, this number was 6 percent over the same time span a year ago. I guarantee you this number is only going to rise.  

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Content on HoustonTexans.com does not necessarily represent the views of the Houston Texans front office staff, coaches or executives.